Efficient & Comprehensive Industrial Design

Our approach to industrial design turns ideas into reality in an easy and thoughtful manner. Whether starting from just an idea, or a thorough specification, we have the knowledge and expertise to help visualize the possibilities, narrow down the focus, and create a winning design. Throughout the industrial design process, we are considering the ultimate step to getting products to market—the product design. We believe that being well versed in product design and manufacturing creates better industrial design.

Stage 1

The Big Idea


Your company has identified an opportunity for a product that fulfills a need or solves a problem. We can collaborate with you to map out a cohesive plan. First, we work with you to define the scope of the project. Can the product be made with off the shelf components? Is technology creation involved? Is it physically possible? What about development costs? Then, we will help define the product and determine the product family. Products, such as tools or electronic devices suggest a particular design language, and need to be recognizable and match with the intended purpose.

Stage 2

Creating Structure


Your idea has to be able to perform certain tasks and have specific attributes—such as product features, ergonomics, and materials—and fall within a certain cost. These factors all influence product design. We sit down with your team and create a product requirements document to define this.

Stage 3

Giving It Shape & Form


At Pongratz, we believe that products are best designed from the inside out. Defining internal architecture—such as board space, electronics, or functional components—all drive the external form, look, and feel. By using this approach, we save on redesign costs and avoid unnecessary rounds of product design revisions.

Stage 4

Bringing It To Life


Product sketches have been approved, and we’ve accounted for all the product specifications. As a final step, proof of concept prototypes are needed. To confidently approve the final industrial design physical prototypes must be in hand and evaluated. This final step ensures there are no surprises and the proportions are visually pleasing. Once this final step is completed the industrial design can be released to product design.

Stage 5

Product Design


Here at Pongratz, we also do product design. If your company needs assistance determining the materials, navigating the manufacturing process, and creating tooling ready 3D models, we can deliver. We also offer advanced FEA simulation to ensure products will perform as intended. Pongratz offers integrated industrial and product design to complete the project, from beginning to end.

Our Work